What PPC: Search engine marketing (SEM) or paid search affects buying ads or sponsored listings which appear on search engine results pages (SERP) when viewers search for data relevant to content. When it may seem like a candid concept, it’s a carefully complicated technique to adept, attributed to the complicated nature of keyword targeting, platform-specific display variations, ongoing algorithm changes,…
Tag Archives Pay Per Click
PPC stands for Pay-per-click, a model of internet or digital marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically. 41% on average the top three paid ad spots get 41% of clicks PPC provides instant gratification…